Artist Management & Entertainment | LINK 2 LINK LLC

Melvin R. Coleman, known professionally as Mel Love or Mel Love Link2Link, has made a significant impact in the music industry.

Often referred to as "The Outlet" because "All the plugs come to me," he earned the nickname

"The Black Forest Gump" for his connections and involvement in major music events.

Melvin Coleman played a pivotal role in shaping the careers of several iconic artists, including Christopher George Latore Wallace, better known as BIGGIE SMALLS, famously known as

The Notorious B.I.G. and recognized as The King of New York.

In addition to his work with Biggie,

Melvin Coleman managed artists like BLACK ROB and G.DEP during their time with BAD BOY Entertainment.

He also collaborated with the legendary Teddy Riley’s groups, including GUY and BLACK STREET, showcasing his versatility and influence across various music genres.

His professional journey included significant partnerships with

Sean "Puffy" Combs and Kirk Burrows at UPTOWN MCA and BAD BOY Entertainment, solidifying his status in the industry.

Mel Love's-TV Show FOLLOW DA' FLAVA

Help Put a lot of them early artist on the map.

All of the artist from the, 80’s 90’s 2000's and Mel Love is still Motivating inspiring guiding artist to become the best at what they Love to do, entertaining, to this very day, blessing the people.

Linking up with people around the world through music.

Link2Link, founded by Mel Love / Link 2 Link LLC, officially established its status as a musical entertainment production company in March 1990.

The company currently boasts a team of 15 full time staff members, including writers, photographers, and marketing consultants, who collaborate on a project basis.

Mel Love / Link 2 Link specializes in the production, manufacturing, sales, and marketing of business to consumer musical and visual entertainment.

The long term vision includes achieving a widespread radio presence across the United States, the UK, and globally, while showcasing talent and infusing corporate concepts with musical and visual narratives through sponsorships, promotions, advertising, and marketing efforts.

As an artist, Mel Love / Link 2 Link addresses relatable issues that resonate with audiences from various regions the West Coast, Midwest, the Dirty South, the East Coast, the UK, and throughout Europe and beyond.

Staying authentic to his roots in R&B and Hip Hop, Mel Love / Link 2 Link embodies a diverse, Thugged out, and provocative style that captivates both Rap and R&B enthusiasts.

Hip Hop fans have been particularly engaged by his debut single, with more exciting material on the horizon this year and in the future.

Mel Love / Link 2 Link and his team are increasingly confident in the capabilities of an independent label/major to identify talent and swiftly transition from recognizing it to producing and delivering that music to the public.

Mel Love / Link 2 Link began showcasing his unique sound while touring with Bad Boy Entertainment artist G.Dep at various clubs and concert venues, often sponsored by Link 2 Link in collaboration with other promoters.

Excitingly, Mel Love / Link 2 Link is about to launch his promotional tour on the East Coast, making his way to a venue near you.

With ROCNATION DISTRIBUTION and StrmMusic now in partnership with MELVIN COLEMAN, there's much more to come in the industry, so brace yourself for the upcoming release of MEL LOVE LINK2LINK, coming to a city near you as part of THE ROYAL LOVE TOUR 2026.

LINK 2 LINK The Movement You Wanna Move With.